Let's Put it On the Table: Why Do You Need an Editor?

It doesn't matter whether you are a big organization or a small company: Here are 10 crucial reasons you need a content editor.

Do you work at a start-up, big or small business, and or a company? You are probably asking yourself the following if you made it this far:

What do we think an editor is?
Why does every project need one?

A lot of companies often overlook the the various theoretical mistakes when they are forming and implementing their branding campaigns. We know you are busy; our editors want to be the hand that sharpens the spear for your content. A well done campaign takes into account everything from market and SEO research, to the format in which newsletters, flyers, and video content is created. Even emails, and short micro copy needs to be written correctly to retain a consistent brand identity.

It's a Mistake to Overlook Bad Content

Here are 10 reasons an editing service can boost your company's overall brand image, and ROI.

1. Think of an Editor as a Pair of Fresh Eyes

The amount of energy an organization puts into its content depends on the size. Small companies, for instance, tend to rush through the process so they can get it over with. A day of planning what the website content is going to be, and another day of writing and publishing it, so they can get to work on more 'important things. But all those minor mistakes that get overlooked when you are not editing content will significantly affect their image. You would think that the big company has it all under control. However, a lot of marketing managers find themselves coming across projects that require a lot more staffing than what they can commit. When this happens, the first thing to suffer is content. The Publishares editor is your pair of fresh eyes. They can arrange your content in a way that best conveys your message to your audience and correct any embarrassing mistakes that could affect your conversion rate.

2. We Will Never Be Shy About Giving a Client Honest Feedback.

If you ask a friend, colleague, or family member what they think about the content on your website, chances are they will tell you what you want to hear. When you buy an editing package from us, you get in return a team of editors whose sole purpose is to turn your content into the best version of itself and give you an honest review of what exists.

3. Editing is a Profession

You fix your shoes at the shoemaker or your cell phone in the lab. When you need an editor, you want someone who can provide you professional results on your text. Our editors have many years of experience between them in publications such as Yedioth Ahronoth, Ynet, Walla, and Mako. They are seasoned professionals who will not rest until your text is perfect.

4. Improve with Us

Our process is simple, you send us a file with the content you want us to improve, and you don't get it back until we have examined all angles. It's not just about looking for typos. Our highest priority is making sure your contents messaging hits home every time. Both of us will learn from each other. You are involved in the process every step along the way.

5, Our Editing Package Offers Unlimited Resources

Companies produce a long list of texts that vary anywhere from signatures, emails, newsletters, and materials. the list just keeps going. There is a straightforward theory behind every text a company creates, and our editors know exactly what is expected and how it is done.

6. You will Save Tons of Time

Our 10-hour editing package provides you with a vast list of services that we can provide. From blog posts, newsletters, and even social media posts, our editors have done and seen it all and know the theory behind any content they work on.

7. You Take the Credit

Publishares is a white label company. Please, take the credit for the content we send back your way.


With Publishares, you are getting something you can't get anywhere else in the industry. 10 hours of a professional editorial team helps you from A to Z with anything your content needs to improve. Had it been a law or accounting office offering the exact scope of service, you would find yourself paying the same.

9. Why Should I Buy a Second Package?

Well, if you enjoyed your experience with the first one, why not continue working with us? The more you use our services, the more your brand identity begins to have a face of its own.

10. Because We Care About Our Customers

It doesn't happen overnight. We genuinely want to give you the best service you can get. That means studying your brand from head to toe. We want every piece of content you get from our package to be exactly the message your brand wants to convey.

Any quesitons? Contact us!